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Case Study:

How a Growing Company Streamlined IT, Saved Big, and Scaled Smarter

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Description 

In this case study, we explore how a growing company in the pet food industry partnered with New Charter Technologies to overcome some significant IT challenges. Specializing in high-quality ingredients, the company offers everything from healthy grains and fruits to oils and yeast, and helps small bakeries by purchasing ingredients in bulk and breaking them down into smaller quantities. 

Originally, the company managed their own servers and IT infrastructure. However, after selling off a portion of their business and splitting their IT team, they were faced with a tough decision: invest in new equipment and hire additional staff, or partner with New Charter to manage their servers, data center, and other critical IT functions. Choosing the latter allowed them to work with New Charter for everything from licensing to server management, providing a more flexible and scalable solution. 

Problem

“When we made the transition to our new business model, we had some tough decisions to make around IT,” said the company’s Director of IT. “With a smaller team and a need to scale efficiently, we knew we couldn’t afford to invest heavily in new hardware or expand the staff. On top of that, our file storage system was outdated, and we needed to improve our security—all while keeping costs manageable.” 

The Director explained that the company’s previous infrastructure was no longer a good fit for their evolving needs.  

“We had a sizable internal IT team and equipment when we were operating under a different model. But after selling part of the business and shifting our focus, we realized we couldn’t keep everything running the same way. We had to rethink our approach and find a solution that would give us the flexibility to grow without the heavy overhead of new equipment and staff.” 

Solutions

Server Management

New Charter hosted and managed the company’s servers and data at their data center, handling everything from licensing and hardware purchases to warranty management. This meant the company’s internal IT team didn’t have to worry about technical issues or downtime.

Network Security & Updates

New Charter took charge of the company's network security, managing firewalls and access points, and keeping everything up to date with timely security updates. “This allowed us to focus on our work without worrying about security risks,” said the Director.

Improved Productivity

New Charter's streamlined file-sharing system through Azure made it easier for the team to access what they needed, even from outside the office, reducing the need for cumbersome VPN setups.

Email Campaigns

New Charter provided responsive ticketing, 24/7 support, and strategic advice. They also helped with database management for the company’s ERP systems, ensuring everything was backed up and running smoothly.

Azure Migration

New Charter helped the company move from traditional file servers to Azure Files, drastically improving file accessibility and reliability, while cutting down on storage costs. “New Charter has been more than just an IT provider for us—they’ve truly been a partner. They played a key role in moving our file storage from traditional file shares to Azure Files, which was a game-changer for both our organization and our bottom line,” said the Director of IT. “Not only did we see immediate savings on storage costs, but file accessibility and reliability improved significantly. As a result, we were able to move team members off our application servers, creating even more savings. In total, we realized about $57,270 in annual cost savings.”

Results

Cost Savings

The move to Azure resulted in significant annual savings, and switching to a cloud-based phone system further reduced costs, providing the company with a more efficient and cost-effective solution. 

Increased Productivity

With New Charter handling the IT side of things, the company’s internal team could focus on what really matters. Fewer IT disruptions meant the team had more time to focus on the work that drives the business forward. 

Stronger Security

Thanks to improved firewalls, timely security updates, and better authentication systems, the company’s IT security received a significant upgrade. 

Simplified IT Processes

Switching to Azure and ditching old systems like file servers and VPNs really helped streamline operations, making everything run more smoothly and cutting down on headaches. With New Charter's support, the company now has the flexibility to easily scale up or down as business needs change, making it much easier to adapt as things grow or shift. 

Conclusion

“Partnering with New Charter has made it so much easier to keep our IT systems running smoothly, without the stress or cost of managing everything ourselves,” said the Director. “They really understood our needs and kept things simple, which made a huge difference in improving our IT infrastructure. Their clear communication and personalized approach have made working together feel more like a partnership than just a service.” 

Thanks to New Charter's support, the company has been able to focus on what matters most—growing the business and helping clients—while New Charter handles the technical side of things. This partnership has allowed the company to scale without the added burden of IT management, giving them the flexibility to adapt to change and keep operations running smoothly. 

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The New Charter Advantage

Thanks to New Charter's local expertise and the backing of their national platform, the company had access to a team of strategic, collaborative IT experts who really understood their unique challenges. With the added support from another New Charter company, they were able to tackle software development needs as well. The blend of a strong local presence and nationwide resources allowed New Charter to tailor IT solutions to the company’s exact needs, giving them the flexibility to grow while making sure they always had seamless support. 

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